Denmark

Market Study 2025

This study aims to support Portuguese companies in the packaging sector in the process of analysing and preparing to enter, or strengthen their presence in, the Danish market.

This is a market characterised by a high degree of economic maturity, demanding consumers, advanced public policies on sustainability, and an ecosystem strongly driven by innovation.

Brief Market Overview

Market
size

and growth prospects

The recent evolution of Denmark’s GDP growth shows a trajectory marked by initial volatility followed by gradual stabilisation. After the economic contraction of 2020, resulting from the COVID-19 pandemic, Denmark recorded an exceptional recovery in 2021, demonstrating the effectiveness of its economic response measures and the country’s structural resilience.

The transition to more moderate growth in 2022 and 2023, with rates of 1.5% and 2.5% respectively, marks a phase of normalisation that coincides with the emergence of new global challenges. Denmark’s GDP growth projections for 2024 and 2025, at 3.7% and 2.9% respectively, point to a macroeconomic environment in a phase of consolidation, marked by stability and the maturity of the current expansion cycle. This context is underpinned by strong structural factors, most notably the consistent performance of industrial production — with particular relevance for the pharmaceutical sector — which has been boosting added value, exports and skilled employment. In addition, the normalisation of supply chains has restored competitiveness, while rising private consumption and investment — supported by lower interest rates and higher real incomes — are driving domestic demand.

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Value of the global sustainable packaging market in 2024

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CAGR (2025-2034)

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Forecast value of the global sustainable packaging market in 2034

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Leader in market share of fibre-based packaging materials (paper/cardboard)

Key players include:


Faerch A/S

Global leader in circular food packaging


LEAF Packaging

Innovative fibre-based packaging, recyclable and renewable


Danapak Flexibles (adapa)

High-barrier flexible packaging for food, pharmaceutical and tobacco products

Potential clients include:


Rynkeby Foods A/S

Juices and beverages, with a strong focus on sustainability


DermaPharm A/S

Natural cosmetics


Lundbeck

Pharmaceuticals

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